White Label Suite vs ZoomInfo

ZoomInfo sells you data.
White Label Suite lets you sell it.

ZoomInfo is an enterprise go-to-market platform built for in-house revenue teams. White Label Suite is the AI prospecting platform you rebrand as your own, with B2B data plus local, influencer and property search, AI Agents and simple dollar-based usage, so you can resell it and keep the margin.

Founded in 2021 · 2,500+ users · Sister company of Agency Support for HighLevel

White Label Suite Winner

  • Your domain, logo, colors and pricing
  • B2B, local, influencer & property data in one login
  • Published plans, no user limit
  • Built for agencies to resell
VS

ZoomInfo

  • ZoomInfo-branded, no white label
  • B2B contact and company data only
  • Custom quotes, credit-based usage
  • Built for in-house GTM teams
2021

Founded

2,500+

Users

500,000+

Searches run

10M+

Leads generated

The quick verdict: White Label Suite wins

ZoomInfo is a powerful enterprise data platform. But if you're an agency that wants a platform you can own, brand and sell, it isn't built for you.

It's your product, not theirs

Put your domain, logo and colors on the whole platform. Your clients only ever see your brand.

A new recurring revenue stream

Set your own subscription tiers, bill clients directly and resell leads. ZoomInfo is sold to companies for their own go-to-market teams.

Data beyond B2B

ZoomInfo covers professionals in their business capacity. White Label Suite adds local businesses, influencers, and property and mortgage owners.

Pricing you can see

Three published plans and a dollar wallet. ZoomInfo pricing is quoted by its sales team and runs on credits.

White Label Suite vs ZoomInfo, side by side

The features that matter most to agencies and growing sales teams.

FeatureWhite Label SuiteZoomInfo
White label & reselling
Rebrand as your own (domain, logo, colors)White Label Suite
✓Fully white-labeled
ZoomInfo
✕Not offered
Resell the platform to clientsWhite Label Suite
✓Built for reselling
ZoomInfo
✕Not built for reselling
Charge clients your own monthly subscriptionWhite Label Suite
✓Your tiers, billed by you
ZoomInfo
✕Not offered
Resell leads at your own markupWhite Label Suite
✓Keep 100% of the margin (Unlimited plan)
ZoomInfo
◑Limited; not a standard feature
Client sub-accountsWhite Label Suite
✓Unlimited on Pro & Unlimited
ZoomInfo
✕Not built for reselling
Search & data
People SearchWhite Label Suite
✓Included
ZoomInfo
✓Included
Company SearchWhite Label Suite
✓Included
ZoomInfo
✓Included
Website Visitor identificationWhite Label Suite
✓Included
ZoomInfo
✓Copilot Advanced and up
Buyer Intent SearchWhite Label Suite
✓Included
ZoomInfo
✓Copilot Advanced and up
Domain SearchWhite Label Suite
✓Included
ZoomInfo
◑Limited
Local business searchWhite Label Suite
✓Included
ZoomInfo
✕Not offered
Influencer SearchWhite Label Suite
✓Included
ZoomInfo
✕Not offered
Property & Mortgage SearchWhite Label Suite
✓Included
ZoomInfo
✕Not offered
AI & automation
AI AgentsWhite Label Suite
✓AI Agent Builder on every plan
ZoomInfo
✓AI agents in GTM Workspace
Scheduled searches on autopilotWhite Label Suite
✓Any search type, daily or weekly
ZoomInfo
✓Workflows and alerts
Pricing model
How you pay for the platformWhite Label Suite
✓Published plans, no user limit
ZoomInfo
•Custom quote from sales
How you pay for dataWhite Label Suite
✓Dollar wallet, pay per lead found
ZoomInfo
•Credits, used per export
Exporting your dataWhite Label Suite
✓Always free
ZoomInfo
•Each export uses a credit

✓ Full support · ◑ Partial or limited · ✕ Not offered. Based on each vendor's public website as of October 2026. Competitor offerings change, so confirm current details with each vendor. See the full feature comparison →

Four differences that change your business

Here's what actually changes when you move from ZoomInfo to White Label Suite.

01 · White label

Sell software under your own brand

With White Label Suite, the platform becomes your product: your domain, your logo, your colors, your prices. You bill your clients directly and build monthly recurring revenue.

White Label Suite

Rebrand it, resell it, keep the margin

ZoomInfo

Sold to companies for their own sales, marketing and recruiting teams

02 · Search breadth

B2B, B2C and real estate in one login

ZoomInfo goes deep on B2B. White Label Suite covers B2B too, then adds local businesses, influencers, website visitors, buyers showing intent, and property and mortgage owners, all enriched and verified in real time.

White Label Suite

8 search types on every plan

ZoomInfo

B2B professionals and companies

03 · AI Agents

Prospecting that runs while you sleep

Build an AI Agent once and it runs on your schedule: it finds leads, enriches them, writes a summary and intro, and routes each one to your CRM or email tool. Works with HighLevel, Keap, Groove Funnels, Sales Connector, Zapier and any webhook.

White Label Suite

Included on every plan; you only pay for the searches it runs

ZoomInfo

AI agents for account research and GTM plays inside its own workspace

04 · Pricing model

No sales call to see a price

Pick a published plan with no user limit, then fund a dollar-based wallet. You only pay for a lead once we find their email or phone, and exporting is always free.

White Label Suite

Published plans + simple dollar wallet

ZoomInfo

Quote-based packages, with credits consumed on every export

Who should choose which?

Our honest take: for agencies and growing teams, it's White Label Suite.

Choose White Label Suite if…

  • You run an agency and want your own branded prospecting software to sell
  • You're a HighLevel agency looking for recurring software revenue without hiring developers
  • Your clients are local businesses, real estate, mortgage, home services or e-commerce brands, not just B2B buyers
  • You want AI Agents filling your CRM on autopilot
  • You want to see pricing up front instead of negotiating a custom quote
Book a Demo →

ZoomInfo may fit if…

  • You're a large in-house B2B revenue team with an enterprise budget
  • You only need B2B contact data for your own team
  • You have no plans to resell or white-label

Even then, White Label Suite can push leads straight into the CRM and email tools you already use.

Switching from ZoomInfo is easy

No developers and no complex setup. Here's how it works.

1

Book a demo

See the platform live and map out how it fits your agency or sales team.

2

Make it yours

Connect your domain, upload your logo, set your colors and pricing. No code needed.

3

Get onboarded

Join our group onboarding sessions, held three times a week, and bring your existing lists for bulk lookup and enrichment.

4

Launch & sell

Run your first searches, switch on AI Agents and push leads straight into your CRM.

White Label Suite vs ZoomInfo: FAQ

Straight answers to the questions we hear most.

What's the main difference between White Label Suite and ZoomInfo?

ZoomInfo is an enterprise go-to-market platform that companies use for their own sales, marketing and recruiting teams. White Label Suite is an AI prospecting platform that agencies rebrand and resell as their own, with 8 search types, AI Agents and a simple dollar-based wallet.

Can I resell ZoomInfo under my own brand?

ZoomInfo doesn't offer a white-label version you can put your name on and sell. White Label Suite is built for exactly that: your brand, your domain, your prices, and your own client subscriptions.

How does pricing compare?

ZoomInfo doesn't publish prices. Its pricing page says cost depends on features, the number of licenses and credit usage, and each export uses a credit. White Label Suite has published plans with no user limit, and usage is paid from a dollar-based wallet. You only pay for a lead once we find their email or phone, and exporting is always free. See pricing.

Does White Label Suite have B2B data like ZoomInfo?

Yes. People Search, Company Search, Domain Search, Website Visitor identification and Buyer Intent Search are all included on every plan. On top of that you get local business, influencer, and property and mortgage search, which ZoomInfo doesn't offer.

Will my clients see the White Label Suite name?

No. The platform is fully white-labeled with your logo, your colors and your domain. Your clients only see your brand.

Do my clients pay you or me?

You. You set your own subscription tiers and bill your clients directly. You pay us for your plan plus the Wallet Funds you use. Advertised pricing must follow our Minimum Advertised Price (MAP) Policy.

Is it hard to switch from ZoomInfo?

No. There's no code involved: connect your domain, upload your logo, set your pricing and start searching. We run group onboarding sessions three times a week, and you can bring your existing lists for bulk lookup and enrichment.

Stop buying data for yourself.
Start selling your own platform.

Join the agencies that chose White Label Suite. Book a demo and see your branded prospecting platform in action.

Integrates With Your Favorite Tools

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